Coaching or Consulting? It Depends on What You Need

These days there is a lot of ‘help’ out there for owners of independent advisory firms provided by broker-dealers, custodians and assorted financial product companies. Most of this help falls into one of two categories: business consulting and business coaching. Many folks use these terms interchangeably, including some coaches and consultants themselves.

And, yes, there may be a bit of overlap in the services that a few coaches/consultants offer. But not as much as you’d think. That’s because real business coaching and business consulting involve very different kinds of help for owners and their firms.

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